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In Defense of “Fake News”
More people are wondering about the weird crap that mysteriously appears in their news Is News Today too Much Like the Magic 8 Ball? feeds. How much is fake news? Did disinformation tilt an election?...
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My Take on the Fake News Debate
I attended the Daily News Innovation Lab’s session: Proposition: We can Solve the Fake News Problem. It featured an Oxford-style debate on whether there’s a solution to the fake news problem. Some very...
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Facebook Redefines News. PR will Never be the Same
Most PR people are familiar with journalistic conventions. Things like AP style, for example. We know a story starts with the lede, not lead, and about the reverse triangle approach to news writing. We...
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Facebook Unfriends News, and it’s a Shame
I had to smile when I read that Facebook’s reducing news content in the newsfeed. Mark Zuckerberg wrote on their blog “our time is better spent bringing people closer together… public content… is...
View ArticleSparks Fly at Publishers and Platforms Meetup
I love to check out reports from Tow Center for Digital Journalism and Reuters Institute for the Study of Journalism. They cover the intersection of news and digital media and can be a great resource...
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Definers Saga and the State of PR Ethics
I’m always interested in topics related to my profession, PR, and the industry we serve, technology. So I was eager to see what NY Times had to say in Jack Nicas’s recent piece: How Facebook’s P.R....
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Next Steps in Social Media Marketing
If social media were a brand, it’s one that I think most would agree has been tarnished. The reputation hits come from many directions. Sure, Facebook’s troubles have been front and center. It’s...
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Neal Schaffer on Social Media Challenges & Opportunities for 2019
I was thrilled when Neal Schaffer agreed to participate in my series about challenges facing social media marketing. Neal is a social media speaker and consultant ranked by Forbes and others as a top...
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Deborah Weinstein on the Challenges Confronting PR and Digital Marketing
Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. It is the latest in my series of interviews with industry...
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How to Social in 2019: Experts Share their Views
Last month I interviewed top PR and social media experts about the challenges facing online marketing. The following recap includes some of the juiciest quotes from Neal Schaffer, Frank Strong, Drew...
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